The South Yorkshire Echo share its support for the national campaign ‘White Ribbon Day’, taking place today.

‘White Ribbon Day’ are a campaign that have committed to ending violence against women. This year’s theme is called #TheGoal, as the day lines up with the FIFA men’s World Cup.

The Goal focuses on working together to achieve gender equality, highlighting the 11 traits men and boys can nurture to create a world of equality and safety for women.

YWCA Yorkshire are supporting the campaign by getting staff, family and friends to share these 11 traits and be a part of the team to end violence against women and men. 

The White Ribbon Day campaign also marks the start of 16 days of activism, against gender based violence. YWCA Yorkshire will be using these days to promote awareness and share information for the cause.

Rebecca Lockwood from YWCA Yorkshire, said: “For this year’s White Ribbon Day, we will be launching our own campaign within 16 days of focussed activism intended to raise awareness of domestic violence.

11 men, including the Blow the Whistle campaign lead and South Yorkshire Echo Editor, have pledged to maintain 11 characteristics which we would like to see more of in men around the world.”

The characteristics are: 

  • Caring
  • Empathetic
  • Ally
  • Courageous
  • Gentle
  • Resilient
  • Reliable
  • Hopeful
  • Principled
  • Supportive
  • Reflective

White Ribbon chose the traits by asking boys and men which attributes they believed were most important when it comes to ending violence against women and girls. The collaboration was led by Dr. Stephen Burrell, a prominent researcher on masculinity and violence and White Ribbon UK trustee.

You can find out more about the White Ribbon Campaign here.